The Colors of Branding

As originally published on Color speaks without words. It’s a language we use every day — a universal tongue we all speak without opening our mouths but our eyes. We all attach value to different images, shapes, and colors. And so, the importance of color...

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Hashtags on Social Media

Hashtags on social media need to be used correctly to be effective. In this article, we take a deeper look at how to utilize them in your social marketing. As originally published on Hashtags can be tricky. Too many and your posts look cluttered. Not...

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How to Make the Most of Your Company’s LinkedIn Page

As originally published on If your business doesn’t have a LinkedIn company page, you could be missing out on new and valuable connections, brand awareness opportunities and a way to directly promote your products and services to new clients. LinkedIn has...

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